diff --git a/config/modules/baselayout-branding.conf b/config/modules/baselayout-branding.conf
new file mode 100644
index 0000000..c702352
--- /dev/null
+++ b/config/modules/baselayout-branding.conf
@@ -0,0 +1,4 @@
+# This directive defines the new branding for BaseLayout package that will be set by the
+# baselayout-branding module. Usually this should be a string representing distribution
+# name.
+CUSTOM_BRANDING="MyOwn Base System"
diff --git a/config/modules/openrc-branding.conf b/config/modules/openrc-branding.conf
index a82c57f..9261762 100644
--- a/config/modules/openrc-branding.conf
+++ b/config/modules/openrc-branding.conf
@@ -1,3 +1,3 @@
-# This directive defines the new branding for OpenRC that will be set by openrc-branding
-# module. Usually this should be a distribution name.
+# This directive defines the new branding for OpenRC package that will be set by
+# openrc-branding module. Usually this should be a distribution name.
 CUSTOM_BRANDING="MyOwn"
diff --git a/modules/baselayout-branding.ezmod b/modules/baselayout-branding.ezmod
new file mode 100644
index 0000000..d645602
--- /dev/null
+++ b/modules/baselayout-branding.ezmod
@@ -0,0 +1,14 @@
+# Copyright 2010-2012, Asio Software Technologies
+# Distributed under the terms of the GNU General Public License v3
+EZMOD_DESCRIPTION="Allows to re-brand the sys-apps/baselayout package"
+EZMOD_COMPATIBILITY="ezsync"
+EZMOD_AUTHOR="Rafal Kupiec"
+EZMOD_VERSION="1.0"
+
+ezsync_precommit() {
+	printInfo "Enabling custom BaseLayout branding..."
+	find ${PORTAGESDIR}/${PORTAGE_BUILD[0]}/sys-apps/baselayout -type f -name \*.ebuild | while read EBUILD; do
+		sed -i "s/echo \"Gentoo Base System release/echo \"${CUSTOM_BRANDING}/g" ${EBUILD} || return 1
+	done
+	return 0
+}
diff --git a/modules/openrc-branding.ezmod b/modules/openrc-branding.ezmod
index c62ecd3..4415458 100644
--- a/modules/openrc-branding.ezmod
+++ b/modules/openrc-branding.ezmod
@@ -1,6 +1,6 @@
 # Copyright 2010-2012, Asio Software Technologies
 # Distributed under the terms of the GNU General Public License v3
-EZMOD_DESCRIPTION="Allows to re-brand the OpenRC package"
+EZMOD_DESCRIPTION="Allows to re-brand the sys-apps/openrc package"
 EZMOD_COMPATIBILITY="ezsync"
 EZMOD_AUTHOR="Rafal Kupiec"
 EZMOD_VERSION="1.0"